Real stories from the front lines of web development, honest insights about running a design business, and practical advice that actually works in 2025
After working with over 200 businesses across the UK, I've noticed something uncomfortable: most web projects don't achieve what they set out to do. Not because of bad code or ugly designs, but because of fundamental misunderstandings between what clients think they need and what their customers actually want.
Running a web design business in London isn't what most people imagine. Between client calls at 7 AM and debugging CSS at midnight, there's a whole world of real challenges, genuine wins, and lessons learned the hard way.
Most of what I write here comes from real conversations with real clients who trusted me with their businesses. Sometimes things go perfectly, sometimes they don't - but there's always something worth sharing. I started Valgorix because I got tired of agencies that treated websites like widgets instead of business tools.